Develop branding strategies and designs

Module/Unit NSWTGDES510A

Duration 75 Hrs

Module/Unit Purpose

On successful completion of this unit you should be able 
to discuss the importance of branding strategies within a marketing and economic culture to identify a product or service   s uniqueness. 
  
Specifically, the learner should be able to:
Explain branding and brand management
.
Analyse
 consumers    triggers and reaction to brands.
Develop a brand strategy.
Develop consumer brands for a number of companies across a range of products.
Analyse the review and refinement process of a brand across different media.


 

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